How Video Interviewing Can Help Recruiters

With modern day businesses under pressure to streamline expenses and improve efficiency, many human resource departments are needing to operate with fewer resources yet have a greater demand to find the right candidate with the correct skill set, knowledge and personality to fit into the company culture. Many recruiters are trying to diversify recruiting techniques to improve the effectiveness and efficiency of the overall process. Video interviewing is one such tool.

 

Why Video Interviewing?

 

Video interviewing has become extremely popular and is now a common element of many companies’ recruitment processes. It provides an extremely efficient use of resources allowing recruiters to simultaneously interview multiple candidates with the interviews available for assessment and review at a convenient time.

 

Since the average cost of traditional recruitment processes are estimated to be between $ 1500 and $ 5000 per vacancy and a timeframe of forty five days is the average to fill the vacancy, video interviewing presents a huge saving of time and resources.

 

Video interviewing takes a fraction of the time of conventional face to face or telephone interviewing. The pre-determined questions can be created through team collaboration to allow for all decision makers to have their key issues addressed.

 

Other Benefits to Recruiters

 

Video interviewing also allows a wider candidate pool to qualify for final assessment. In the past geographical location and differences in time zone presented a huge recruitment challenge. This is not the case with video interviewing. Candidates can complete their interviews at a convenient time which is suited to their current employment demands and family commitments. They do not incur the inconvenience and costs associated with travelling and therefore candidates with the correct skill sets and experience are more likely to apply.

 

Video interviewing also allows the candidates to showcase their true skills, knowledge and personality. Many applicants find traditional recruitment methods cold and lacking the flexibility to highlight their suitability for the role and organization. The video submissions can be held on file to allow all members of the recruitment panel or decision makers to view the interviews without scheduling conflicts. They also provide the recruitment team with an invaluable insight into the personality, body language and non-vocal signals which can reflect suitability for the corporate culture.

 

Real World Benefits of Video Interviewing

 

In addition to improving the efficiency and speed of the recruitment process, which can prevent desirable candidates from accepting other employment offers before decisions have been made, video interviewing also allows a more rounded approach to recruiting.

 

Since poor decisions and faults in the recruitment process have been attributed to eighty percent of staff turnover rates, video interview submissions allow a truer picture of the candidate. This can ensure that there is no memory bias as the interviews can be viewed as many times as necessary before a final decision is reached. The candidates can be shortlisted and ranked for suitability and all relevant parties can collaborate on the decision making process with first hand viewing of the interview.

 

Video interviewing allows for candidates to conduct their interviews in a comfortable and relaxed interview which means they are more focused on their answers to the questions posed rather than trying to engender a rapport. This provides a truer picture of the genuine candidate and how suitable they are for the role, department and organization.

 

Video interviewing takes advantage of the developments in modern technology. Since the majority of candidates have access to some form of digital recorder from web cams, cell phones, tablet devices or laptop computers, they provide a uniform series of submission which allows all the candidates to be evaluated on a level playing field.

 

While video interviewing can reduce short term costs of recruiting, it can have a huge impact on long term costs; increasing productivity, reducing staff turnover rates and boosting staff morale. This simple and effective process can completely transform the recruitment process as you know it.

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Recruitment Rocket

How Video Interviewing Can Help Recruiters